The curricula in business administration strive to emphasize three primary competencies – interpersonal, technological, and problem-solving skills. Throughout the curricula, the small business perspective is primary. Ethical decision-making and the application of ethics to the business world are also woven through the coursework as a manifestation of the development of character in business graduates. An important component of the program is the integration of theory and the real world provided through case studies, participation in S.I.F.E. (Students Involved in Free Enterprise) activities, and cooperative work-education opportunities.
Business is an interdisciplinary field, in that the information and research from many different areas are used to inform managers and leaders. Accounting, management science, economics, social psychology, finance, geography, organizational behavior, and sociology are some of the relevant disciplines to those interested in the study of business. Because of this broad spectrum of study, a business degree can prepare individuals to function effectively as an entrepreneur or for employment in a wide variety of organizations, including non-profit and government.
Personal attention is what makes the business program unique. Small class sizes allow for one-on-one interaction with faculty. The faculty of this program have decades of experience in the non-profit world as well as entrepreneurial activity. Classes throughout the major emphasize writing skills in order to enhance communication. Technology is incorporated throughout the curriculum, use of simulation programs, and incorporation of spreadsheets for preparation of problems. Each student has the opportunity to realize their maximum potential through a variety of learning styles, culminating with the opportunity of first-hand observations of business practices abroad.